Listerine
During my time at FleishmanHillard, I spent a lot of time working with our New York office on the Listerine account with their new campaign Bring Out the Bold. I designed all sorts of pieces for them using their established identity for the Bring Out the Bold campaign, including: infographics, presentations, product placement hang tags, stickers and tent cards, mailers and more. I even had the pleasure of designing a note that was sent to DJ Khaled along with some free product, which he subsequently snapchatted about! I also got to make another note that was sent to Ludacris along with other celebrities and professional athletes.
Creative Direction: Andrew McClellan
Other Designers: Angad Medi and Sharon Duke